Cookies are text files stored on the device you use to visit our website.  Some cookies are essential for our websites to work, others collect anonymous or personal information to allow us to improve our websites and to show you relevant content.

At Four Alps we use different types of cookies and you can read more about these below.

Cookies and other technologies

Four Alps and our third-party service providers use a variety of technologies to assess how our sites or mobile applications are used, to personalize your experience and to deliver you marketing, including online content, tailored to your interests. Some technologies we may use include the following:

Cookies
A cookie is a small file placed on your device when you visit a site that can be understood by the site that issued the cookie. We use the information collected by cookies to remember who you are to log you in and your preferences, to provide you advertisements, offers or other content tailored to your interests and to assess how our sites are used. You can accept or decline cookies through your browser settings. Please note, however, that without cookies you may not be able to use all of the features of our Sites or other websites and online services. 

Other technologies
In conjunction with gathering information through cookies, web beacons and Javascript, our web servers may log information such as your device type, operating system type, browser type, domain, and other system settings, as well as the language your system uses and the country and time zone where your device is located. We also may record information such as the address of the web page that referred you to our Sites and the IP address of the device you use to connect to our Sites. We may log information about your interaction with the Sites, such as which pages you visit. To control which web servers collect information by automated means, we may place tags on our web pages called “web beacons,” which are small files that link web pages to particular web servers and their cookies. We also may send instructions to your device using JavaScript or other computer languages to gather the sorts of information described above and other details about your interactions with our Sites.

We may use third-party web analytics services on our Sites, such as those of Google Analytics. These service providers help us analyse how visitors use the Sites. The information obtained for this purpose (including your IP address and other information collected by automated means) will be disclosed to or collected directly by these service providers. 

The providers of third-party plug-ins and widgets on our Sites, such as embedded videos and social media sharing tools, may use automated means to collect information regarding your use of the Sites and your interactions with the plug-ins and widgets. We may also receive information you have made available to those third party services, including the geographic location of your mobile device and other information about you (such as name, email address, gender, locale, time zone, languages, social media profile URL, personal website URL, biographical information, birthday, photo, list of devices, education history, work history, hometown, interests, current city, political views, favourite athlete and teams, relationship status and information, religion, name of significant other, and certain security settings information) and your contacts on those services. This information is subject to the privacy policies or notices of the third party providers of the plug-ins and widgets.

Types of cookies we use

Essential cookies
Without these cookies, our website may not work properly. These cookies are strictly necessary for Four Alps sites to ensure security, ease of use and functionality. Others provide you with services available across our websites and are needed to use some of its features.

Analytics cookies
Analytics cookies are used to understand how visitors use our website. This includes capturing visitors’ location, how pages are browsed, patterns and preferences within their journey, time spent on site, and additional data that helps us improve your experience. Some of these include third party cookies used by external companies, which provide a service to Four Alps, and are implemented to provide you with a quick and seamless personalised experience.

Performance and functional cookies
We use performance & functional cookies to further improve our website in order to always provide you with the best possible online experience. For example, to ensure the speed of our web pages, enable video content and faster browsing. These technologies are not always essential but without these cookies, certain website functionality may become unavailable. Some of these cookies are third party cookies used by third party companies which provide a service to Four Alps.

Advertising and marketing cookies
Advertising and marketing cookies are used to show you adverts relevant to you, your interests and your interaction with Four Alps and our websites. We use this data to improve our communications with you. They are used to show you relevant advertisements, to limit the number of times you see an advert, and to help measure the effectiveness of our advertising campaigns. 

These cookies can also remember that you have visited a website and collect information about your browsing habits in order to manage your preferences accordingly. 

Some of these cookies can identify you as an individual based on IP address and a connected email address. These cookies are third party cookies used by third party companies which provide a service to Four Alps.

Social media cookies
Social media cookies are placed on our website and, if you are logged into the social media platform, can identify your visit and collect information about your browsing habits. Sometimes we use these cookies to include or exclude you from social media advertising and to help measure the effectiveness of these advertising campaigns. These cookies are third party cookies used by third party companies which provide a service to Four Alps.

Interest-based marketing
You may receive interest-based marketing, offers or other content as you interact with websites or mobile applications. Interest-based Marketing is online Marketing from Four Alps brands and/or from our carefully selected business partners that is tailored to your interests and sent to your device using a cookie or other identifier assigned to your device. These cookies or other identifiers are placed in general interest categories that we infer from information such as:

The web pages you view and links you click on Four Alps websites and other websites you visit.
Mobile applications you use.
The Four Alps brand emails you view and links you click in the email.
Demographic data.
Offline and online purchase data.
We have designed our interest-based marketing systems to deliver such ads to you based only on data that does not personally identify you.